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DPP confronts social media struggles in post-election review
The Democratic Progressive Party (DPP) faces challenges breaking through the digital echo chamber, particularly on TikTok, post-2024 election. Vice President-elect Lai Ching-te aims to enhance the party’s social media presence, recognizing its importance in shaping public discourse. Despite concerns about TikTok’s security, the DPP is contemplating a presence on the platform amidst struggles to gain followers and counter misinformation. Efforts to establish a foothold on TikTok have been unsuccessful, revealing difficulties in navigating the algorithm-driven landscape. Comparison with Taiwan People’s Party (TPP) chairman Ko Wen-je’s social media success underscores the DPP’s need to improve efficiency in online engagement strategies.2024/03/12 11:55