TAIPEI (TVBS News) — A popular pork belly bun pop-up store from London has captured the attention of Taipei residents, with crowds braving Typhoon Koinu to savor its offerings.
The adorable bun designs appear to be the key to its success, as one customer recounted the challenges she faced trying to obtain one while studying in the United Kingdom.
The pork belly bun shop is only open for a limited 19-day period and offers set meals. Its meat is sautéed in traditional Taiwanese hot sauce and served with pickled Chinese cabbage as toppings.
The store also features buns filled with U.S. steak patties and roasted vegetables to cater to more Western tastes.
In an increasingly competitive food and beverage industry, businesses turn to cute packaging and dishes to attract more consumers.
A Japanese ice cream brand has also seized this opportunity, introducing hydrangea-shaped ice creams in vanilla and matcha flavors, resonating with many in Taiwan.