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Hsiao: Bubble tea shops in D.C. show Taiwan’s soft power

Reporter TVBS News Staff
Release time:2024/07/03 20:59
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Hsiao: Bubble tea shops in D.C. show Taiwan’s soft power (TVBS News) Hsiao: Bubble tea shops in D.C. show Taiwan’s soft power
Hsiao: Bubble tea shops in D.C. show Taiwan's soft power (TVBS News)

TAIPEI (TVBS News) — Taiwan's service industry, a cornerstone of the nation's economy and employment, continues to shine globally. Vice President Bi-khim Hsiao highlighted this during her speech at the 2024 iService ceremony, organized by the Commercial Times (工商時報) on Wednesday (July 3).

Hsiao noted the proliferation of bubble tea shops around Washington, D.C., as a testament to Taiwan's soft power. She stated that Taiwan's service industry impresses her daily with its quality, efficiency, and professionalism, emphasizing its growing international reputation.

 

Many countries now seek Taiwanese professionals for training, recognizing the high standards of Taiwan's service industry. Hsiao also likened her work in politics and diplomacy to a form of service aimed at making friends for Taiwan and showcasing its friendliness, beauty, and vitality.

In the post-pandemic era, Hsiao believes Taiwan's renowned hospitality and unique culinary culture can attract more international tourists. She expressed confidence in the industry's ability to adapt to rapid economic changes and embrace innovations like net-zero and digital transformations.

As global tourism competition intensifies, Taiwan's service industry is ready to leverage its strong reputation to attract more visitors. Hsiao's remarks underscore the sector's critical role in Taiwan's future economic landscape.

Taiwan Business

#Taiwan service industry#bubble tea#international tourism#Taiwanese professionals#hospitality industry#digital transformation#net-zero initiatives#Taiwan soft power#Taiwan culinary culture#attracting international tourists to Taiwan

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