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Opposition party launches satirical merchandise campaign

Reporter TVBS News Staff
Release time:2025/10/13 06:11
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Viral video boosts KMT merchandise (TVBS News) Opposition party launches satirical merchandise campaign
Viral video boosts KMT merchandise (TVBS News)

TAIPEI (TVBS News) — Taiwan's opposition Kuomintang (國民黨) unveiled its "President Liar" (萊爾校長) stress ball merchandise Friday (Oct. 10), capitalizing on viral political satire that has garnered nearly one million views. The limited-edition product, inspired by a "South Park" (南方公園) character parody video, reflects the party's unconventional approach to political messaging and fundraising during Taiwan's polarized political climate.

The KMT (國民黨) produced 3,000 limited-edition stress balls that are nearing sell-out status as part of broader fundraising efforts. Wei Chun-yu (韋淳祐), director of the KMT's New Media Department, expressed hope that Democratic Progressive Party (民進黨), Taiwan's ruling party, members would appreciate the humor behind the creation. The merchandise reflects the opposition party's strategy of using satirical content to engage younger voters and generate political commentary.

 

Hung Yu-hsuan (洪于瑄), a KMT Culture and Communication Committee specialist, emphasized the stress ball's unique plastic material featuring excellent elasticity and resilience. The product remains wrinkle-free regardless of pressure applied, while its packaging includes an accompanying ID card with humorous cautionary notes. The witty packaging advises users not to be overly sensitive, adding another layer of political commentary to the merchandise.

The "President Liar" series has generated enthusiastic responses from opposition supporters, prompting the KMT to announce plans for a second wave of merchandise. The party's creative marketing strategies during July 26 and Aug. 23 recalls produced significant "comeback" success in political messaging. These unconventional approaches have driven the most substantial fan growth on KMT platforms in a decade, demonstrating evolving political communication tactics. ◼ 

Taiwan Affairs

#Kuomintang# stress ball# South Park# viral video# KMT merchandise# political humor# Taiwan politics# President Liar stress ball# limited edition stress ball# KMT fundraising

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